RÉSUMÉ
synopsis:
Internationally experienced and awarded. Worked in Asia, Europe, America with some of the most creative advertising and marketing companies, brands and professionals in the world.
Team leader, mentor, creative and strategic collaborator with a track record of writing, creative directing, leading new business pitches, crafting brand manifestos, helping define creative strategy, establishing creative networks, stewarding international brands and producing integrated campaigns on a variety of products, services in every medium possible; from traditional and digital to non traditional and new age.
Based in New York. Citizen of the United States.
experience:
bombay duck ny
july 2009 to present
Integrated Creative Director / Writer / Creative Strategist / Brand Consultant
Project-based freelance and consultancy services to advertising & in house agencies, production, entertainment, experiential, events, digital, mobile, content, public relations, consumer relations & direct marketing, retail, social, advocacy & social impact companies, and startups in North America and Europe.
Wieden Kennedy NY | R/GA NY | BBDO NY | TBWA Chiat Day NY | Mccann & MRM NY | DDB NY | Grey NY | Johannes Leonardo NY | VMLY&R NY & Paris | Havas NY & London | Mother NY | Deutsch NY | Wunderman Thompson NY | Radical Media Productions NY | Ogilvy NY | Momentum NY | 360i NY
Goodby Silverstein & Partners SF | Crispin Porter Bogusky Miami & Boulder | The Martin Agency Richmond & NY | Cutwater SF | Venables Bell SF | Fallon Minneapolis | Sid Lee Montreal | Hill Holiday Boston | Publicis Seattle & NY | Cole & Weber Seattle | FCB Chicago | Razorfish Portland | The Community Miami
Netflix | HBO | NBC Sports | Coca Cola | Feeding America | United States Ski & Snowboard | Eargo Hearing Aids USA | Thrivee AI Opioid eCounseling USA | Happn Dating App Europe & Latin America | NYC & Co | Davines Sustainable Beauty & Lifestyle Italy & Global | Lighthouse AI Home Security Systems USA | Alaffia Personal Care Africa & USA | Kobo eBooks UK & Canada | Impatto Detroit (Events, Activation, Experiential) | A Hive NY (Social Impact) | Matter Unlimited NY (Advocacy) | GMMB DC (Political & Social Advocacy)
Global Executive Creative Director for the WPP Group on Microsoft leading a winning pitch that oversaw the network’s global advertising, retail, digital, media companies.
Creative & Strategic Consultant to Motion Theory & Mirada Productions LA on brand development, branded entertainment, digital content, music videos, mobile apps, experiential, etc.
Creative & Strategic Consultant to Big Block Productions LA collaborating with clients like Enterra Artificial Intelligence Solutions (Princeton) and Subnation Gaming-eSports-Music-Style-Tech.
Mentor & Advisor on the board of Silicon Valley based Spinta Startup Accelerator that nurtured and invested in new business ideas.
saatchi & saatchi ny / singapore / shanghai / london
december 2012 to june 2013
Global Executive Creative Director
Procter & Gamble Brands Olay.
tbwa paris
march 2008 to april 2009
European Creative Director
Nissan Motors, Playstation, Adidas.
publicis seattle / sf
december 2005 to march 2008
Group Creative Director
Hewlett Packard, Coinstar, Washington’s Lottery, T-Mobile, Citibank, New Business.
tbwa singapore
november 2004 to october 2005
Creative Partner
Standard Chartered Bank, M1 Telecom, Adidas, BMW, Playstation.
bartle bogle hegarty singapore / tokyo
june 2000 to october 2004
Senior Creative
Levi’s, Unilever (Axe, Close Up, Taro), Johnnie Walker, UOB Bank, Mercedes Benz.
the euro rscg ball partnership singapore
june 1999 to june 2000
Senior Copywriter
Volvo, Philips, New Business.
ogilvy mumbai
april 1999 to june 1999
Creative
Unilever, Tata Finance, Asian Paints, Cadbury’s, Tata Motors, Mattel Toys, Times of India.
categories & brands:
Automobile | Fashion | Luxury | Music | Artificial Intelligence | Technology | Electronics | Sports | Alcohol | Entertainment | Celebrities | Telecom | Energy | Banking | Finance | B2B | Beverages | Packaged Food | Fast Food | Social Advocacy | Tourism | Hospitality | Beauty | Health Care | Wellness | Pharma
Bud Light, Jose Cuervo, Bacardi, Tetley, Heineken, Oreo, Nespresso, Bird’s Eye, Triscuit, Unilever Foods, Wendy’s, Papa John’s, Petco | FIAT, Volvo, Mitsubishi, BMW, Mini Cooper, The Lincoln Motor Company, Chrysler, Acura, Avis | Samsung, Microsoft, Dell Technologies, Hewlett Packard Enterprise, AT&T, Motorola, Verizon, CapGemini, Xerox, Blackberry, IBM, Uber, UiPath Enterprise AI, LightHouse AI Security System | FC Barcelona, Qatar Foundation, Adidas Soccer, Adidas Running, Reebok, Nike Eyewear, Footlocker, Fédération Internationale De Basketball Amateur (FIBA), BodyArmor | Ally Bank, Morgan Stanley, JP Morgan Chase, BMO Harris Bank, Capital One, Citibank, Vanguard, Mastercard, American Express, Fisher Investments | Zappos.com, Match.com, Indeed.com. GettyImages.com | Unicef, Girls Not Brides, MakeRoomUSA, U.S. Army, USPS, Obamacare | Optum Health, NYU Langone Hospital, Gilead Health, NexCare, Zyrtec, Durex, Acuvue, Advil | Disney, Bloomberg, NBC Networks, Dish TV, Optimum Cablevision, Tribeca Shortlist, Reader’s Digest | Katy Perry, Charles Barkley, Nine Inch Nails, Beats by Dr Dre, Capital Cities, Tiesto, The Beatles, Drake&Virginia Black, AndCam Art App | ExxonMobil | K-Mart | Chubb | Rolex, Frieda, Clairol
new business:
Won new business pitches as a team leader or member | Dell Technologies (Razorfish Portland) | Motorola (MRM NY) | Bloomberg Media (Kirshenbaum Bond NY) | Chrysler (Fallon Minneapolis) | Reebok (Tribal DDB NY, Deutsch NY) | Disney (Grey NY) | Microsoft (Wunderman JWT NY, Deutsch NY) | JP Morgan Chase (VMLY&R NY) | Footlocker (VMLY&R NY) | Advil (Ogilvy NY) | Mini Cooper (360i NY) | Optum Healthcare (BBDO NY, VMLY&R NY, Hill Holiday Boston) | Dish TV (Barrett & Welsh Toronto) | Hewlett Packard (Publicis Seattle) | Catcha.com (The Euro RSCG Ball Partnership Singapore) | Unilever Taro Foods & Close Up Toothpaste (Bartle Bogle Hegarty Asia-Pacific) | Tata British Petroleum & Airtel Telecommunications (Rediffusion DY&R Mumbai)
professional mentions:
Pencilled, metalled and nominated | British D&AD | Cannes Lions | Clios | The One Show | Communication Arts NY | Art Directors Club | Addy’s | Effie’s | NY Festival | London International Festival | ANDY’s | AICP | Epica Europe | Singapore CCA (including Best Copywriter) | Adfest Asia | Hong Kong Spikes | CAG India | Abbies India | A&M India | AAA of India
Interviewed and featured work | Lurzer's Archive | Shots UK | Creative Review | Campaign India & Hong Kong | Creativity UK | Campaign Brief Asia | ADOI Malaysia | Adweek | Adage | Boards | Shootonline | Brand Equity India | Maharashtra Times | Agencyfaqs India
Showcased work | DY&R Chairman's World Showreel’97 & Regional Showcase’97-98-99 | Best of O&M India’96 | Best of Euro RSCG Worldwide’99 | BBH Asia-Pacific AdAsia Agency of the Year’03-’05 | Best of Publicis Worldwide’07 | 100 Top Commercials Donald Gunn Report'03 | Campaign Brief Asia's Top 50 creatives | Best of Show ADDYs USA’09
Judged | Kancil’04 (Malaysia) | Adfest’04 (Asia) | Hatch Awards’07 (New England) | ADC'15 (Canada) | The One Show Young Ones Portfolio Review’20 (NYC)
Tutored and lectured | ADOI (Malaysia) | Australian AWARD (Singapore) | AdHouse School (NYC) | University of Oregon | Miami Ad School (Mumbai) | 4A's Creative Conference Panel (NYC) | The One Show
education:
Bachelor of Arts (Economics), University of Mumbai
St. Xavier's High School, Fort, Mumbai
contacts:
001 415 490 8859 | mingnaks@gmail.com | paragwrites@yahoo.com
websites & social links:
paragtembulkar.com
workingnotworking
yesiknowit
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